What format does Urchin expect Google’s AdWords PPC data to be in

What format does Urchin expect Google’s AdWords PPC data to be in?

Urchin’s default AdWords data file format is as follows:

date
skipped field
skipped field
search term
uri
impressions
skipped field
skipped field
skipped field
cost
skipped field
skipped field
skipped field
skipped field

This format can be changed to suit the client’s needs.