UrchinExperts from Actual Metrics


UrchinExperts is the Urchin Software Sales and Support Division of Actual Metrics. At Actual Metrics, we offer Google Authorized sales, support and consulting for Urchin Software and Google Analytics to companies globally. We blend in-depth knowledge of Urchin Software and Google Analytics with expertise in web analytics and website strategy to deliver comprehensive solutions enabling each client to maximize their website’s potential.

About Actual Metrics


Actual Metrics is a global analytics and optimization consultancy focusing on increasing website conversions, improving marketing ROI and driving intelligent business decisions. Our solutions include website analysis, A/B and multi-variant testing, user experience optimization and online business strategy. As a Google Analytics Authorized Consultant, Actual Metrics provides onsite and remote consulting, support and training solutions to optimize the configuration, use and results of Google Analytics and Urchin Software.


About Urchin from Google


Founded in 1995, Urchin is the web analytics and marketing intelligence solution trusted by Fortune 500 companies and used for over one million websites worldwide. Urchin offers enterprise level features at a modest price point. Actual Metrics is one of the original resellers and continues to be a leader in sales and support of Urchin Software.

As of May 3, 2005, Urchin Software came under the ownership of Google.